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Nature's Own launches thick-sliced bakery style breads

Published 24 April 2018

Flowers Foods’ bread brand Nature's Own has rolled out two non-GMO project verified breads, which the company says will provide a clear point of difference in the fresh packaged bread aisle.

The new offerings include Nature's Own Perfectly Crafted Thick Sliced Multigrain and Nature's Own Perfectly Crafted Thick Sliced White.

Available nationwide, the artisan-inspired, thick-sliced bakery style breads contain no artificial preservatives, color or flavors, no high fructose corn syrup, and are Non-GMO Project Verified.

Flowers Foods fresh packaged bread senior vice president said: "Nature's Own Perfectly Crafted is unique from every other offering in the bread aisle today, and we're incredibly proud to be offering consumers breads with truly different choices.”

Everything about Nature's Own Perfectly Crafted is special – the thick slices, soft texture, fresh-baked aroma, distinctive flour dusting, and, of course, the incredible taste."

Both Nature's Own Perfectly Crafted Thick Sliced Multigrain and Nature's Own Perfectly Crafted Thick Sliced White are available at grocery stores nationwide.

Source: Company Press Release